Brushing your teeth will never be the same thanks to the newly released Pristine Protocol by Essential Oxygen.

This revolutionary three-step system for optimal oral health and a radiant smile is designed to customize oral care needs since every mouth is different, using only natural ingredients. The Pristine Protocol builds on the trusted ten-year results of the BR | Organic Mouthwash, the #1 selling natural mouthwash; adding two new products: BR | Organic Toothpaste & BR | On-Demand Tooth Polish

The Pristine Protocol was developed over years of working closely with progressive dentists and listening to customer needs to determine that not one product, but a set of products was the answer to all oral issues. Dentists have largely noted that toothpastes are too abrasive, and causing a rise in teeth sensitivity – so ingeniously two of the three steps are completely low abrasion, and the third is an abrasion on-demand product.

Since ingredient quality and eco-friendliness were of utmost importance, The Pristine Protocol features organic, vegan, gluten free ingredients and no synthetic flavors. Additionally, the long-awaited USDA certified BR | Organic Toothpaste harnesses the benefits of coconut without using coconut oil that can clog your sink.

THE PRISTINE PROTOCOL:

Step 1 | RINSE | BR | Mouthwash + Brushing Rinse

Step 2 | BRUSH | BR | Organic Toothpaste

Step 3 | POLISH | BR | On-Demand Tooth Polish

STEP 1 The BR | Organic Mouthwash (BR) is a top selling, pre-rinse to refreshingly clean your whole mouth that is now superpowered. Swish away bad breath and the bacteria that goes with it that can cause cavities and discoloration. Essential Oxygen was born over ten years ago when the company founder Kate Linforth, was on the verge of losing her teeth from advanced periodontal disease. She formulated the BR | Organic Mouthwash from food grade hydrogen peroxide, aloe vera and essential oils. She was overjoyed by what happened. Within three days her teeth had whitened dramatically and her tooth sensitivity was gone. Within a month her gums were healthy and her tartar was back in check. Others reported that they no longer got canker sores and that their breath was much fresher from using BR. The best part? It’s certified organic and has none of the ‘bad for you’ stuff like alcohol, fluoride or sodium lauryl sulfate. BR low abrasion, safe for multiple times per day daily use, and can be used as a pre-rinse, in place of toothpaste, or on the go as mouthwash.

STEP 2 of The Pristine Protocol is the BR | Organic Toothpaste, a low abrasion paste that works for all oral issues while loving your enamel. After more than five years being perfected, the BR | Organic Toothpaste is finally here to fight cavities, whiten teeth, promote gum health, freshen breath, and save sensitive teeth – all without ‘bad’ ingredients like fluoride, sodium lauryl sulfate (SLS), alcohol, or carrageenan. With many dentists concerned about toothpaste thinning enamel, Essential Oxygen created a low-abrasion paste for safe daily use. Based on #1 selling BR | Organic Mouthwash, BR | Organic Toothpaste contains the same ingredients (plus more good stuff!), utilizing the proven effective power of food grade hydrogen peroxide and organic essential oils that are antibacterial and antifungal to work on all oral issues.

STEP 3 is the BR | On-Demand Tooth Polish that offers abrasion on-demand to get your teeth their pearly whitest while not taking down your enamel in the process. This minty polish gives consumers the power to control how often they use abrasive on their teeth because every mouth is different! People with thin enamel can use the Tooth Polish once a week, and wine-loving, coffee-drinking, tartar-prone folks can use it 5 days a week and everyone can enjoy that fresh-from-the-hygienist feeling.

INGREDIENTS - BR | ORGANIC MOUTHWASH

Aloe leaf juice (aloe barbadensis), purified water, hydrogen peroxide, acacia (gum arabic), peppermint oil (mentha piperita), rosemary leaf oil (rosmarinus officinalis), eucalyptus leaf oil (eucalyptus globulus), lemon peel oil (citrus medica limonum), clove bud oil (eugenia caryophyllus), cinnamon leaf oil (cinnamomum zeylanicum) *Organic ingredient

INGREDIENTS - BR | ORGANIC TOOTHPASTE

Aloe vera gel (aloe barbadensis), hydrogen peroxide, xanthan gum (xanthomonas campestris), guar gum (cyamopsis tetragonoloba), coconut oil (cocos nucifera), peppermint oil (mentha piperita), spearmint leaf oil (mentha spicata), stevia (stevia rebadiana leaf powder), lemon peel oil (citrus medica limonum), rosemary leaf oil (rosmarinus officinalis), clove bud oil (eugenia caryophyllus), cinnamon leaf oil (cinnamomum zeylanicum), wintergreen oil (gaultheria procumbens), eucalyptus leaf oil (eucalyptus globulus), frankincense oil (botswellia carterii), coconut flour, calcium phosphate *Organic ingredient

INGREDIENTS - BR | ON-DEMAND TOOTH POLISH

Calcium carbonate, calcium phosphate, bicarbonate soda, MSM, peppermint oil (mentha piperita), spearmint oil (mentha spicata), myrhh, stevia, essential oils: wintergreen (gaultheria procumbens), cinnamon leaf (cinnamomum zeylanicum), eucalyptus leaf (eucalyptus globulus), clove bud (eugenia caryophyllus), lemon peel (citrus medica limonum), rosemary leaf (rosmarinus officinalis) Organic ingredient